Business Week like other business magazines are not usually known from championing the interests of anybody but business. In a recent issue Business Week, The Poverty Business, turns the spotlight on companies that market to poor americans. It is companies make much more money from this area than they have ever done before. Recently because a downturn in housing prices the Sub Prime Mortage market is in the news. These are mortages with a low initial interest that then balloons to 25%+. Listen here to a radio program also exploring the same subject with the reporters of the article.